Sans Normal Hobey 3 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, signage, packaging, friendly, clean, modern, approachable, casual, approachability, clarity, modernity, versatility, rounded, open counters, soft terminals, generous spacing, geometric.
A clean sans with a geometric, rounded construction and consistent stroke thickness. Curves are smooth and near-circular in letters like C, O, and G, while straight strokes are slightly softened by rounded terminals. Proportions feel balanced and airy, with open apertures and clear counters that keep forms from clogging. Lowercase shows simple, single-storey shapes (notably a and g), and punctuation-like details such as dots are round and unobtrusive. Numerals are similarly rounded and even, matching the letterforms’ calm rhythm.
Well-suited for interface labels, short paragraphs, and general-purpose digital typography where a clean, friendly voice is needed. Its rounded geometry also works well for branding, packaging, and signage, especially at headline sizes where the open forms and soft terminals feel inviting.
The overall tone is friendly and contemporary, with a soft, approachable feel created by rounded corners and open shapes. It reads as neat and informal rather than corporate or severe, giving text a welcoming, easygoing character.
The font appears intended as a versatile modern sans that balances geometric order with softened details for approachability. Its simplified lowercase and rounded construction suggest a focus on clarity and a contemporary, friendly brand tone.
The design leans toward clarity at display and UI sizes: letterforms are straightforward, with minimal stylistic quirks, and the sample text shows smooth texture with consistent spacing and no abrupt contrast or sharp joins.