Sans Normal Jinok 7 is a regular weight, wide, medium contrast, upright, normal x-height font.
Keywords: ui text, web copy, branding, signage, presentations, clean, modern, neutral, friendly, corporate, legibility, versatility, modern tone, approachable clarity, rounded, open apertures, humanist, smooth, clear.
This typeface presents a clean sans-serif construction with gently rounded curves and largely monolinear strokes. Letterforms are broad and open, with generous counters and clear apertures that keep shapes from closing up. Terminals are mostly straight but softened by subtle rounding, and curves transition smoothly into stems, giving the set an even, contemporary texture. Uppercase forms read orderly and stable, while the lowercase shows a mild humanist influence in its proportions and modulation, maintaining a consistent rhythm across text.
It suits user interfaces, web and app typography, and general-purpose editorial or marketing copy where clarity and a calm, contemporary tone are desired. The wide, open forms also make it a strong option for signage, dashboards, and presentation slides that need quick readability at varying distances.
Overall, the tone is modern and straightforward with a slightly approachable warmth from the rounded shaping. It feels neutral and dependable rather than decorative, balancing clarity with a friendly, contemporary voice.
The design appears intended as a versatile, everyday sans serif that prioritizes legibility and a smooth, modern texture. Its rounded geometry and open counters suggest an aim for friendly neutrality that works across both display and text contexts.
The numerals are built to match the letterforms, with rounded bowls and clear differentiation between similar shapes, supporting quick scanning. In paragraph settings the spacing and open forms create an airy, readable color suitable for continuous reading and interface-like layouts.