Sans Superellipse Talat 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Kaneda Gothic', 'Rama Gothic', and 'Rama Gothic Rounded' by Dharma Type and 'Cyclone' by Hoefler & Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, industrial, sporty, assertive, poster-ready, retro, space saving, high impact, headline emphasis, bold branding, compressed, blocky, rectilinear, rounded corners.
A tightly condensed sans with heavy, blocklike strokes and minimal modulation. Curves are built from rounded-rectangle geometry, giving bowls and counters a squarish softness rather than true circles. Terminals are predominantly flat and blunt, with compact apertures and sturdy joins that keep the silhouette dense and vertical. The lowercase follows the same compressed rhythm, with a simple single-storey a and g and short, efficient extenders that preserve an even, stacked texture in text.
Best suited to large-size applications where density and impact are desired, such as headlines, posters, display typography, and bold brand lockups. It also fits packaging, labels, and sports or event graphics where a compact width helps maximize copy in limited horizontal space.
The overall tone is forceful and workmanlike, with a confident, no-nonsense presence. Its compressed stance and chunky forms evoke industrial labeling and vintage headline typography, leaning toward energetic, competitive messaging rather than quiet neutrality.
The font appears designed to deliver maximum visual impact in a constrained width, balancing blunt, industrial structure with softened superelliptical rounding for a contemporary take on condensed display sans typography.
The design maintains a consistent, narrow rhythm across capitals, lowercase, and numerals, producing strong vertical emphasis and tight word shapes. Rounded-rectangular bowls keep the letters from feeling sharp or technical, adding a friendly softness while remaining bold and commanding.