Serif Normal Guboh 9 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Belarin' by Hazztype (names referenced only for comparison).
Keywords: book text, editorial, magazines, headlines, packaging, classic, literary, formal, warm, text emphasis, classic revival, editorial voice, robust readability, print character, bracketed serifs, soft terminals, calligraphic, oldstyle figures, moderate stress.
A slanted serif with sturdy, compact proportions and bracketed serifs that broaden into wedge-like tips. Strokes show moderate contrast with subtly calligraphic modulation and a gentle diagonal stress, producing rounded joins and softened terminals rather than sharp, brittle edges. The lowercase is compact with a moderate x-height, and the italic construction is evident throughout in the angled axis, curved entry/exit strokes, and flowing rhythm. Numerals appear oldstyle (text figures) with varied heights and distinctive curves, aligning with the text color rather than standing rigidly on a uniform cap height.
It works well for editorial typography such as magazine features, book interiors, and pull quotes where an assertive italic is desirable. The weight and compact rhythm also suit headlines, subheads, and packaging or labeling that benefits from a classic serif voice with extra emphasis.
The tone is traditional and bookish, with an inviting warmth that feels rooted in printed editorial and literary settings. Its italic energy reads expressive and confident rather than delicate, giving it a slightly dramatic, rhetorical voice suited to emphasis and storytelling.
The font appears intended to provide a robust, readable italic serif with a classic print feel—more expressive than a purely utilitarian text face, while still maintaining stable proportions and consistent texture for extended reading.
The design balances dark, even color with lively shapes: counters stay open, serifs remain firmly anchored, and curves carry most of the personality. In longer text the slant and modulation create a continuous forward motion, while the overall weight keeps it impactful at display sizes.