Sans Normal Buran 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'AC Texto' and 'AC Texto Pro' by Antoine Crama and 'Prelo Condensed' by Monotype (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, presentations, modern, neutral, clean, functional, friendly, neutral utility, high legibility, everyday text, digital friendly, rounded, open counters, even rhythm, compact apertures.
This is a clean, monolinear sans with rounded curves and straightforward construction. Strokes maintain a consistent thickness with minimal contrast, and terminals are mostly plain, giving the design a tidy, utilitarian finish. Proportions feel balanced: capitals are simple and stable, while lowercase forms are compact with open counters and clear joins. The numerals are similarly restrained and readable, with smooth curves and uncomplicated shapes that align well with the letters in weight and color.
It performs well for everyday reading and interface work where a consistent texture and straightforward shapes are important. The clean numerals and uncomplicated uppercase also suit signage, dashboards, and presentations where quick recognition matters.
The overall tone is modern and neutral, leaning more toward clarity than personality. Its rounded geometry adds a mild friendliness without becoming casual or playful, making it feel calm, contemporary, and dependable.
The design appears intended as a general-purpose, highly legible sans for contemporary layouts. It prioritizes uniform stroke behavior, clear internal spaces, and an even typographic color to stay reliable across a wide range of sizes and contexts.
In text settings, spacing and letterfit read as even and controlled, supporting a steady rhythm across lines. Curved letters (like C, O, S) appear smoothly drawn and consistent, and straight-sided forms keep a crisp, architectural presence without sharp or decorative detailing.