Serif Normal Ifmun 7 is a light, normal width, medium contrast, upright, short x-height font.
Keywords: book text, editorial, magazines, longform, branding, classic, literary, formal, refined, traditional, readability, tradition, editorial clarity, timelessness, print heritage, bracketed, oldstyle, calligraphic, bookish, crisp.
A conventional serif with bracketed serifs, gently tapered strokes, and a calm, book-oriented rhythm. The letterforms show moderate modulation and a slightly calligraphic stress, with open counters and rounded bowls that keep text color even. Proportions lean toward larger capitals and a comparatively small x-height, giving the lowercase a compact, traditional look. Numerals and capitals feel restrained and balanced, with clean terminals and a measured, editorial spacing that reads smoothly in paragraphs.
Well-suited to book typography, essays, and other long-form reading where a familiar serif voice supports continuous text. It also fits editorial layouts—magazines, reports, and cultural writing—where a classic, credible tone is needed for headings, pull quotes, and body copy. For branding, it works best in contexts aiming for tradition, craftsmanship, or institutional clarity.
The overall tone is classic and literary, evoking traditional print and established editorial typography. It feels composed and formal without becoming ornate, lending an air of refinement and trust.
The design appears intended as a dependable, traditional text serif that prioritizes comfortable reading and a familiar print heritage. Its restrained modulation and compact lowercase suggest an emphasis on editorial practicality with a refined, timeless character.
The design maintains a consistent, well-mannered texture across mixed-case text, with clear differentiation between similar forms and a steady baseline presence. Curves and joins are softened by subtle bracketing, avoiding sharp, high-contrast drama while still feeling crisp at display sizes.