Script Bulay 7 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, posters, greeting cards, social graphics, playful, handmade, friendly, whimsical, casual, handwritten feel, expressive display, friendly tone, modern brush script, brushy, rounded, loopy, bouncy, smooth.
A lively handwritten script with brush-like, high-contrast strokes and softly rounded terminals. Letterforms show a bouncy baseline rhythm and slightly irregular widths, with tall ascenders and looped descenders that add vertical movement. The caps are simple and open with occasional swash-like entry strokes, while lowercase forms lean on smooth curves and compact counters; connections are suggested by flowing shapes but remain loose and organic rather than rigidly uniform. Numerals are similarly airy and curvilinear, maintaining the same stroke modulation and informal consistency.
Well-suited for short-to-medium display settings such as brand marks, product labels, invitations, greeting cards, and poster headlines. It also works nicely for social media graphics and pull quotes where a friendly, handcrafted voice is desired.
The overall tone feels upbeat and personable, like quick brush lettering for notes, packaging, or headlines. Its loopy curves and rhythmic stroke changes give it a whimsical, craft-forward character without becoming overly ornate.
The design appears intended to emulate modern brush pen lettering—smooth, quick, and human—balancing legibility with expressive loops and a lively rhythm for display-centric communication.
At larger sizes the stroke modulation and distinctive loops read clearly, while tighter spacing or small sizes may reduce clarity in similarly shaped letters due to the narrow proportions and delicate joins. The sample text shows strong word-shape variety thanks to the mix of tall ascenders, deep descenders, and open capitals.