Cursive Aprup 10 is a regular weight, very narrow, very high contrast, italic, short x-height font.
Keywords: branding, logotypes, invitations, packaging, social posts, elegant, playful, romantic, handmade, whimsical, expressiveness, handmade charm, boutique polish, display impact, personal tone, brushy, looping, swashy, lively, airy.
A flowing brush-script with pronounced stroke contrast and a consistent rightward slant. Letterforms are built from tapered, calligraphic strokes that shift quickly from hairline upstrokes to fuller downstrokes, creating a lively rhythm. Capitals are tall and gestural with occasional entry/exit flourishes, while lowercase forms stay compact with a relatively small x-height and long, delicate ascenders and descenders. Spacing feels irregular in a natural way, and many glyphs show open counters and soft curves that keep the texture light despite the bold downstrokes.
Best suited to short, expressive settings where the calligraphic contrast and looping forms can shine—brand marks, boutique packaging, invitations, greeting cards, and social media headlines. In longer passages or small sizes, the fine hairlines and compact lowercase may lose clarity, so it performs strongest as display type with comfortable tracking.
The overall tone is friendly and expressive, combining a polished calligraphy feel with an informal, handwritten spontaneity. It reads as romantic and boutique-minded, with just enough whimsy in the loops and swashes to feel personal rather than formal.
Designed to emulate quick, confident brush lettering with a modern, fashion-forward cadence. The intent appears to balance elegance with approachability by pairing tall, swashy capitals and delicate connectors with a light, airy overall texture.
Several characters include extended terminals and occasional cross-strokes that add personality, especially in capitals and in letters with loops (like g, y, and z). Numerals follow the same brush logic, mixing narrow forms with curvy, calligraphic detailing, which helps them blend naturally into headline settings.