Serif Normal Pokuv 4 is a bold, normal width, very high contrast, upright, normal x-height font visually similar to 'Juana' by Latinotype and 'Acta Deck' and 'Acta Pro Headline' by Monotype (names referenced only for comparison).
Keywords: headlines, magazine, branding, posters, packaging, dramatic, editorial, classic, assertive, luxurious, display impact, editorial voice, premium tone, classic revival, bracketed, wedge serifs, ball terminals, teardrop terminals, sculptural.
A high-contrast serif with sculpted, calligraphic modulation and sharp, wedge-like serifs. Curves swell into heavy bowls while joins and hairlines narrow quickly, creating a crisp, engraved feel. Terminals frequently resolve into teardrop/ball-like forms, especially in the lowercase, and many letters show subtly flared or tapered strokes that add movement. Proportions are relatively narrow in the capitals with prominent vertical stress, while the lowercase maintains a readable, traditional text rhythm with distinctive, expressive details.
Best suited to headlines, pull quotes, magazine covers, and brand wordmarks where its contrast and sculptural terminals can be appreciated at larger sizes. It can also work for short editorial passages or display-heavy layouts, especially when paired with a quieter text face for long reading.
The font projects a dramatic, premium tone—confident and theatrical with a distinctly editorial polish. Its sharp serifs and glossy contrast give it a formal, upscale voice, while the playful terminals add a touch of personality rather than strict austerity.
The design appears aimed at delivering a contemporary take on traditional high-contrast serifs—combining classic bookish proportions with attention-grabbing terminals and a polished, fashion-forward finish for display and editorial typography.
The italic is not shown; the displayed style emphasizes strong figure–ground contrast and pronounced stroke tapering. Numerals share the same high-contrast, sculptural treatment, and punctuation appears sturdy enough to hold up in bold editorial settings.