Sans Normal Worod 7 is a bold, normal width, low contrast, upright, short x-height font.
Keywords: posters, packaging, kids, headlines, social media, playful, handmade, friendly, casual, quirky, handwritten feel, approachability, playful display, casual branding, rounded, blobby, marker-like, soft, irregular.
A rounded, sans-style face with thick, soft-ended strokes and deliberately uneven contours that mimic hand-drawn marker lettering. Curves are generous and slightly wobbly, corners are mostly rounded, and counters tend to be compact and organic rather than geometric-perfect. Proportions vary from glyph to glyph, producing an informal rhythm; some letters sit a touch off-balance, and bowls and stems subtly change thickness along their length. The lowercase forms are compact with simple construction and minimal detailing, and the figures follow the same chunky, hand-rendered logic for a cohesive overall color.
Well-suited for display applications such as posters, playful branding, product packaging, stickers, and social media graphics where a friendly, handmade voice is desired. It can work for short subheads or pull quotes, but extended body copy may feel heavy and compact unless set large with generous spacing.
The font reads as approachable and lighthearted, with a doodled, human warmth that feels more like handwritten signage than typeset text. Its irregularities add charm and personality, creating a relaxed tone suited to fun, informal communication.
The design appears intended to deliver a casual, hand-drawn sans look with soft, rounded forms and visible human irregularity, prioritizing personality and approachability over strict typographic precision.
In longer text, the heavy stroke and small internal spaces make the texture dense, so it tends to perform best when given breathing room (larger sizes and looser spacing). The uneven stroke edges and varied proportions are consistent enough to feel intentional, maintaining a steady informal voice across uppercase, lowercase, and numerals.