Sans Other Apsu 7 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, comics, playful, quirky, friendly, cartoonish, bouncy, playful display, friendly branding, handmade feel, bold impact, rounded, bulky, soft corners, irregular rhythm, blobby.
A heavy, rounded sans with chunky strokes and soft, slightly uneven contours that give the letterforms a hand-cut feel. Curves are generously inflated and counters are compact, producing dense, high-impact silhouettes. The baseline and verticals show subtle wobble and varying internal spacing, creating an intentionally irregular rhythm while keeping overall shapes simple and sans-like. Figures and capitals read as bold, blocky forms with occasional angled terminals and asymmetric details that add character.
Best suited to display settings where personality is an asset: posters, headline typography, playful branding, packaging, stickers, and event graphics. It can work well for children’s materials or casual entertainment contexts where a friendly, chunky voice is desired.
The tone is upbeat and informal, with a comic, kid-friendly energy. Its bouncy texture and slightly off-kilter shapes feel handmade and approachable, leaning toward fun display use rather than neutral editorial typography.
Likely designed to deliver a bold, approachable sans that feels hand-shaped and animated, emphasizing warmth and immediacy over strict geometric precision. The irregular rhythm and inflated forms appear intended to add humor and spontaneity while staying highly legible at display sizes.
At larger sizes the distinctive, slightly warped geometry becomes a defining feature, giving headlines a lively texture. In longer lines, the compact counters and heavy weight can visually pack together, so generous tracking and line spacing help maintain clarity.