Serif Normal Tumay 9 is a light, normal width, very high contrast, italic, normal x-height font.
Keywords: magazine, headlines, fashion, luxury, branding, elegant, editorial, refined, dramatic, editorial voice, luxury tone, display emphasis, elegant italic, hairline serifs, calligraphic, slanted, crisp, high-waist.
A refined italic serif with a pronounced diagonal stress and razor-thin hairlines set against sturdy main strokes. Serifs are sharp and delicate, often tapering into fine points, and terminals feel calligraphic with subtle flicks and teardrop-like finishes. Proportions are tall and slightly narrow overall, with a lively rhythm created by the slant and the strong thick–thin modulation. Numerals and capitals share the same sculpted contrast and clean, polished outlines, maintaining a consistent, high-end texture in text.
Best suited to magazines, lookbooks, and other editorial layouts where elegance and contrast are assets. It performs especially well in headlines, decks, pull quotes, and brand touchpoints that benefit from a polished, upscale impression. In longer settings it will favor generous sizes and airy spacing to preserve the fine hairlines and delicate details.
The tone is sophisticated and high-fashion, with a distinctly editorial sparkle that reads as premium and poised. Its steep contrast and elegant slant add drama and movement, giving text a luxurious, cultivated voice suited to headline-led typography.
The design appears intended to deliver a classic italic serif voice with heightened contrast and a couture-like finish. It prioritizes elegance, motion, and visual distinction, aiming for a premium reading experience in display-forward typography.
The italic construction is assertive, with flowing joins and tapered strokes that keep counters open despite the sharp contrast. The overall color is light and crisp, and the pointed detailing in serifs and terminals becomes a defining feature at display sizes.