Sans Normal Rekem 5 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Artegra Soft' by Artegra, 'Whitney' by Hoefler & Co., 'Antry Sans' by Mans Greback, 'Trade Gothic Display' by Monotype, 'Fact' by ParaType, 'Belle Sans' by Park Street Studio, 'Radiate Sans' by Studio Sun, and 'Elysio' by Type Dynamic (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, branding, playful, friendly, punchy, casual, retro, approachability, impact, informality, whimsy, display, rounded, soft, bulky, cartoonish, bouncy.
A heavy, rounded sans with soft corners and broadly swollen strokes that keep contrast minimal. Curves are full and slightly irregular, giving bowls and counters a hand-shaped feel rather than a rigid geometric construction. Terminals tend to be blunt and rounded, and several glyphs show subtly wobbly verticals and asymmetric joins, producing a lively, informal rhythm. Spacing and proportions are compact and sturdy, with large internal counters that help maintain clarity at display sizes.
Best suited to short, high-impact text such as headlines, posters, cover art, and bold branding where personality is a priority. It also fits packaging, playful signage, and kid-focused materials, and can work for large UI or social graphics where a friendly, chunky voice is desirable.
The overall tone is upbeat and approachable, with a bouncy, comic-leaning energy. Its chunky silhouettes and softened geometry feel friendly and non-threatening, suggesting fun, kid-oriented, or snackable messaging rather than formal or technical copy.
Likely designed to deliver maximum presence with a warm, informal character—combining a strong, simplified sans structure with hand-drawn charm for attention-grabbing display typography.
The alphabet shows deliberate quirkiness in stroke alignment and curvature, creating a handmade impression while remaining consistent across the set. Numerals match the same rounded, weighty construction, reinforcing a cohesive, poster-ready voice.