Sans Superellipse Gurim 1 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, branding, logos, posters, packaging, futuristic, tech, modular, retro, industrial, tech aesthetic, systematic geometry, display impact, brand distinctiveness, rounded corners, square forms, monoline, condensed, geometric.
A compact, monoline sans with squared proportions and generously rounded corners, giving most letters a soft rectangular skeleton. Curves resolve into superellipse-like bowls and shoulders, while terminals are clean and consistently radiused rather than cut sharply. Counters tend to be narrow and rectangular, with simplified joins and minimal detailing; diagonals (as in V, W, X, Y) are straight and sturdy, and round letters like O and Q read as rounded rectangles. Numerals follow the same squared, softened construction, creating a uniform, engineered rhythm across text.
Best suited to headlines, brand marks, packaging, and short UI or product labeling where its rounded-square structure can read as intentional and distinctive. It performs especially well in large sizes on high-contrast backgrounds, and can add a tech-forward character to titles and display typography.
The overall tone feels futuristic and technical, with a retro-digital flavor reminiscent of industrial labeling and sci‑fi interfaces. Its rounded-square geometry keeps it friendly and approachable while still projecting precision and machine-made consistency.
The font appears designed to translate a rounded-rectangle, modular geometry into a full alphanumeric set, prioritizing consistent corner behavior and a tight, engineered rhythm. Its letterforms aim for a recognizable, contemporary-tech voice rather than invisible neutrality, making it well suited for identity and display use.
The design emphasizes clear silhouettes and repetition of the same corner radius throughout, which strengthens cohesion at display sizes. Several forms are deliberately simplified and slightly idiosyncratic (notably in S, G, and some lowercase shapes), reinforcing a custom, system-like aesthetic rather than a neutral text face.