Slab Square Sugam 2 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, editorial, branding, packaging, confident, vintage, sturdy, assertive, impact, authority, momentum, readability, tradition, bracketed, blocky, ink-trap feel, compact, upright stress.
This typeface is a slanted slab-serif with heavy, block-like serifs and sturdy, low-contrast strokes. The letterforms feel compact and well-contained, with rounded interior bowls and strong bracketed joins that soften the otherwise squared-off terminals. Curves are full and steady, while horizontals and serifs read as broad, flat accents that create a consistent dark rhythm across words. The overall texture is dense and even, with a clear, legible skeleton and a pronounced italic posture rather than a cursive construction.
It performs best in display-oriented applications such as headlines, subheads, posters, and prominent editorial callouts where the strong slabs and italic energy can carry the message. It can also support branding and packaging that benefit from a sturdy, traditional-yet-forceful typographic signature.
The tone is confident and workmanlike, with a classic editorial flavor that hints at traditional printing and newspaper typography. Its heavy slabs and firm slant give it an emphatic, slightly vintage voice suited to attention-getting settings without becoming ornamental.
The design appears intended to combine the authority of slab serifs with the momentum of an italic stance, creating a practical display face that reads quickly while projecting strength. Its controlled proportions and consistent stroke behavior suggest an emphasis on reliable, high-impact typography for titles and emphasis.
In the sample text, the weight and slab treatment produce strong word shapes and a continuous baseline presence, making short phrases and headlines feel punchy. Numerals appear robust and straightforward, matching the same squared, grounded logic as the letters.