Sans Normal Kubem 15 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Afical' by Formatype Foundry and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, energetic, modern, confident, dynamic, headline impact, brand emphasis, speed cue, modern utility, display clarity, oblique, geometric, clean, sturdy, high impact.
A heavy, oblique sans with a broad stance and rounded, geometric construction. Strokes are consistently thick with minimal contrast, producing an even color and strong presence across lines. Counters are open and largely circular/oval, while terminals are clean and unadorned, keeping the forms crisp despite the pronounced slant. The overall rhythm is forward-leaning and punchy, with compact joins and sturdy curves that hold up well at larger sizes.
Best suited to headlines, short statements, and display typography where impact and motion are desired. It works well for sports and fitness branding, promotional graphics, packaging callouts, and digital hero text where a bold, energetic voice is needed. For longer passages, it is most effective in larger sizes where the strong slant and dense weight remain comfortable to read.
The font reads as assertive and fast-moving, with a contemporary, sporty tone. Its strong weight and forward slant convey urgency and confidence, making text feel active rather than neutral. The smooth, rounded geometry keeps it approachable while still feeling purposeful and performance-oriented.
The design appears intended to deliver a contemporary, high-impact oblique sans that feels fast and confident while remaining clean and broadly legible. Its geometric roundness and even stroke structure aim for a sturdy, modern look that performs especially well in branding and display contexts.
The numerals match the letterforms with the same rounded geometry and strong, even stroke, giving figures a bold, headline-ready presence. The italic angle is substantial but controlled, maintaining clarity in tight word shapes and preserving distinct silhouettes in common letter combinations.