Cursive Selow 4 is a bold, narrow, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, invitations, friendly, playful, handmade, casual, warm, handmade feel, friendly tone, expressive display, casual branding, brushy, rounded, bouncy, looped, expressive.
A lively brush-script with compact proportions and an energetic rightward slant. Strokes show clear pressure modulation, moving from broad, ink-heavy downstrokes to finer entry and exit strokes, with rounded terminals and occasional tapering flicks. Letterforms lean toward simplified, open counters and soft curves, with looped ascenders/descenders and a slightly irregular baseline rhythm that reinforces a hand-drawn feel. Capitals are larger and more decorative, often featuring sweeping initial strokes and generous curves that pair with comparatively simpler lowercase forms and straightforward numerals.
This font is well suited to short display applications where a friendly handwritten voice is desired, such as branding marks, packaging labels, posters, greeting cards, invitations, and social media graphics. It performs best at medium to large sizes where the stroke contrast and joining behavior remain clear, and where its expressive capitals can be used to add emphasis.
The overall tone feels approachable and upbeat, with a personable, handcrafted character. Its bouncy rhythm and brush-like texture suggest informality and warmth rather than formality or restraint, making it read as cheerful and conversational.
The design appears intended to emulate quick, confident brush lettering with an easy, modern casualness. It prioritizes expressive rhythm, rounded forms, and decorative capitals to create a personable display script that adds warmth and momentum to headlines and short statements.
Connections between letters appear natural in words, with smooth joins and occasional small gaps typical of brush lettering. The ampersand and several capitals carry extra flourish, providing strong focal points for short phrases and names. Numerals are bold and rounded, matching the script texture and maintaining legibility at display sizes.