Serif Normal Ifmuv 7 is a light, normal width, medium contrast, upright, short x-height font.
Keywords: book text, editorial, magazines, literature, academic, classic, literary, formal, scholarly, refined, text reading, traditional tone, editorial clarity, literary setting, formal communication, bracketed, oldstyle, calligraphic, open counters, humanist.
This serif typeface features gently bracketed serifs, tapered terminals, and a calm, bookish rhythm. Strokes show moderated contrast with softly swelling curves and relatively fine hairlines, giving letters an elegant but not overly sharp profile. Proportions lean slightly condensed in the lowercase with compact bowls and a shorter x-height, while capitals are stately and well-spaced. Numerals appear lining and text-oriented, with smooth curves and consistent serif treatment that aligns with the roman alphabet.
It suits extended reading in books, essays, and editorial layouts where a conventional serif texture is desired. It also works well for formal invitations, institutional communications, and headline-to-text pairings that need a classic, trustworthy tone.
The overall tone is traditional and cultured, with a quiet authority that reads as editorial and academic. Its softened contrast and curved joins add warmth, keeping the voice refined rather than stark or mechanical.
The design appears intended as a traditional text serif with a familiar roman structure and comfortable reading color. Its moderated contrast, bracketed serifs, and compact lowercase proportions suggest an emphasis on literary typography and dependable paragraph setting.
The lowercase shows a relatively lively, oldstyle feel in letters like a, e, and g, supporting long-form reading. Diagonals and arms (such as in K, V, W, and Y) are crisp but not aggressive, helping the design stay composed in continuous text.