Serif Other Ablum 9 is a regular weight, normal width, medium contrast, upright, short x-height font.
Keywords: book covers, editorial, packaging, posters, pull quotes, bookish, vintage, whimsical, storybook, traditional, add character, evoke heritage, humanize serif, display readability, bracketed, calligraphic, flared, soft serifs, ink-trap feel.
A serif design with softly bracketed, slightly flared serifs and moderate stroke modulation that suggests a calligraphic or penned origin. Curves are generous and somewhat bulbous, with terminals that often end in small teardrop-like forms rather than sharp cuts, giving the outlines a warm, slightly irregular texture. Proportions lean toward a modest x-height with comparatively large capitals, and spacing feels open enough to keep the rhythm readable despite the lively detailing. Figures are oldstyle-leaning in feel, with rounded forms and gentle hooks that match the letterforms’ softened finishing.
Well-suited to editorial settings where a traditional serif with extra character is desirable, such as book covers, magazine features, and pull quotes. The distinctive terminals and soft bracketing also make it a good choice for packaging, cultural posters, and branding that aims for a vintage or storybook sensibility.
The overall tone is classic and literary, but with a quirky, hand-inked charm that keeps it from feeling purely formal. It evokes printed book typography and early editorial or poster lettering, projecting warmth, approachability, and a lightly antique character.
The design appears intended to reinterpret classic oldstyle book serifs with more expressive terminals and a slightly hand-made texture. It prioritizes charm and personality while maintaining a familiar serif structure and readable text rhythm for display and larger text settings.
Several glyphs show subtle asymmetries and distinctive hooks (notably in bowls and descenders) that add personality and help the face read as decorative without becoming novelty. The serif treatment stays consistent across uppercase, lowercase, and numerals, reinforcing a cohesive, crafted look.