Sans Normal Armim 9 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Carot Sans' by Storm Type Foundry (names referenced only for comparison).
Keywords: ui text, product design, editorial, signage, presentations, clean, modern, neutral, friendly, functional, clarity, versatility, neutrality, modernization, rounded, open apertures, geometric, minimal, even rhythm.
A clean sans with predominantly rounded, geometric construction and smooth curves paired with straight, unembellished terminals. Strokes are even and steady, with open counters and generous interior space that keeps forms clear. Proportions feel balanced and contemporary, with a straightforward, consistent rhythm in both capitals and lowercase; the overall silhouette stays simple, relying on circular bowls and tidy joins rather than calligraphic modulation.
This font fits well in interface text, product UI, and general-purpose branding where a clean, contemporary voice is needed. It also works for editorial layouts and presentations that benefit from unobtrusive readability, and for signage or wayfinding-style applications where clear, rounded letterforms remain recognizable at a distance.
The tone is modern and neutral, reading as approachable without becoming playful. Its calm, orderly shapes give it a pragmatic, “designed-to-disappear” quality that suits information-first typography while still feeling friendly due to its rounded forms.
The design appears intended as a versatile, everyday sans that prioritizes clarity and consistency. By leaning on geometric roundness and open counters, it aims to provide a modern, friendly default for a wide range of text and display settings.
The figures follow the same geometric logic as the letters, with smooth curves and clear, legible shapes. The overall impression is of a restrained, versatile sans where clarity comes from open forms and consistent spacing rather than distinctive quirks.