Shadow Imsu 2 is a regular weight, narrow, very high contrast, upright, normal x-height font.
Keywords: posters, headlines, signage, packaging, logos, vintage, playful, showcard, bold, dimensionality, attention, retro feel, sign style, inline, outlined, offset, beveled, high-impact.
A condensed display face with tall proportions, a crisp outline, and an internal inline treatment that leaves the forms visually hollowed. A consistent offset shadow sits behind each glyph, creating a dimensional, sign-painting feel with sharp, angular joins and occasional wedge-like terminals. Curves are rounded but tightly controlled, while straights stay firm and vertical, producing a punchy rhythm with clear counters and a graphic, poster-ready silhouette.
Best suited to display settings where the outlined, shadowed construction can read clearly—posters, headlines, labels, and bold branding moments. It works well for signage-inspired graphics and packaging that wants a vintage dimensional look, and it can add character to short logo wordmarks when set large.
The overall tone is retro and theatrical, evoking classic storefront lettering, carnival/showcard typography, and mid-century advertising. The shadowed, outlined construction reads confident and attention-seeking, with a slightly whimsical character that keeps it friendly rather than severe.
The design appears intended to deliver instant impact through a built-in dimensional treatment—combining a hollowed inline with a hard offset shadow to mimic engraved or sign-lettered display typography. Its condensed stance maximizes presence in tight horizontal spaces while keeping the forms legible at headline sizes.
The drop shadow is integrated as a solid secondary shape rather than a soft effect, so the design stays crisp at display sizes and maintains strong figure/ground contrast. The inline/outline structure creates a layered look that benefits from ample spacing and clean backgrounds.