Print Utbik 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: packaging, posters, book covers, children’s media, branding, friendly, folksy, warm, casual, approachable, handmade feel, friendly branding, casual readability, human touch, rounded, soft terminals, hand-drawn, bouncy, quirky.
A narrow, hand-drawn print style with gently uneven curves and subtly irregular stroke endings that keep the texture lively while remaining highly legible. Strokes show moderate thick–thin variation and softened, slightly flared terminals rather than sharp serifs, giving letters a brushed-pen feel. Proportions are compact with tidy counters and a steady baseline, while individual shapes retain small idiosyncrasies—especially in the bowls and hooks—that reinforce an informal, made-by-hand rhythm.
This font suits packaging and labeling, posters, and book covers where an informal, personable voice is desired. It also works well for branding and short-to-medium passages in editorial or educational materials, especially when you want a handcrafted feel without sacrificing clarity.
The tone is friendly and conversational, with a lightly whimsical energy that feels personal rather than formal. Its restrained contrast and consistent spacing make it read as confident and clear, while the rounded details keep it gentle and welcoming.
The design appears intended to capture the charm of hand-written print while staying disciplined enough for continuous reading. It balances a narrow footprint and steady structure with small organic variations to create warmth and individuality in display and text settings.
Uppercase forms appear clean and structured for headings, while the lowercase adds more character through curved shoulders and playful descenders. Numerals are simple and readable with the same soft, slightly calligraphic finishing, supporting cohesive use in text that mixes letters and numbers.