Serif Normal Vida 3 is a light, very wide, high contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, literature, invitations, elegant, literary, refined, airy, classical, readability, editorial polish, classical tone, formal voice, refined contrast, bracketed, flared, calligraphic, crisp, graceful.
A delicate text serif with pronounced thick–thin modulation and finely tapered, bracketed serifs. The letterforms are generously proportioned with open counters and a relaxed, horizontal rhythm, giving the line a spacious feel. Curves are smooth and slightly calligraphic, with hairline terminals and gently flared strokes that keep joins crisp without feeling mechanical. Numerals and lowercase maintain an even, bookish texture, with clear differentiation and restrained detailing that reads cleanly at text sizes while still showing finesse at display sizes.
Well-suited to book typography, editorial layouts, and magazine text where a refined serif voice is desired. It can also serve elegantly in invitations, programs, and other formal print applications, especially when given comfortable leading and margins to preserve its airy rhythm.
The overall tone feels classical and literary—polished, calm, and a little formal. Its airy construction and sharp hairlines suggest sophistication and restraint rather than robustness, lending text a poised, editorial voice.
The design appears intended to deliver a traditional reading experience with a lighter, more spacious color, pairing classical serif conventions with high-contrast finesse for an upscale, editorial finish.
Round letters show careful contrast distribution and smooth ovals, while serifs stay light and unobtrusive, helping paragraphs look refined rather than heavy. The spacing appears intentionally generous, which supports a composed, premium texture in longer settings.