Sans Contrasted Puja 2 is a very bold, wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, industrial, athletic, retro, assertive, mechanical, maximum impact, rugged character, display readability, brand voice, blocky, condensed counters, square terminals, ink-trap feel, notched.
A heavy, block-built sans with squared silhouettes, flattened curves, and tight internal counters. Strokes show clear contrast created by tapered joins and wedge-like thinning, giving many letters a notched, carved feel. Terminals are predominantly straight and abrupt, with rounded-square corners rather than true circles; bowls and apertures stay compact and angular. The rhythm is sturdy and uniform at display sizes, with a tall lowercase that keeps words dark and continuous, and numerals that follow the same compact, squared construction.
Best suited to display settings where impact matters: headlines, posters, sports and event graphics, bold packaging callouts, and signage. It performs especially well in short phrases and all-caps compositions where its carved details and compact counters remain readable.
The overall tone is forceful and utilitarian, suggesting stamped metal, sports signage, or rugged equipment labeling. Its sharp joins and compressed counters add a slightly aggressive, energetic edge that reads as retro-industrial rather than neutral contemporary.
This font appears designed to maximize visual punch while adding character through cut-in joins and tapered contrast, balancing a straightforward sans structure with a rugged, engineered texture.
The design relies on distinctive negative-space cuts and tapered intersections to separate shapes, which increases personality but can reduce clarity in smaller text. The lowercase maintains strong presence relative to capitals, supporting loud headlines and short bursts of copy.