Sans Other Fuwo 7 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, game ui, packaging, industrial, techno, arcade, militant, retrofuturist, impact, futurism, machined look, signage, blocky, angular, chamfered, stencil-like, geometric.
A heavy, squared display sans with rigid, rectilinear construction and frequent chamfered corners. Forms are built from chunky strokes with flat terminals and tight internal counters, often using small rectangular cutouts that read as stencil-like notches. Curves are largely suppressed in favor of faceted geometry, giving letters like O/Q/C a boxy, engineered feel. Spacing and widths vary noticeably across the set, while the overall rhythm stays compact and dense due to the large black areas and minimal apertures.
Best suited to short, high-impact settings such as headlines, posters, esports or game branding, interface labels, and product/packaging callouts. It can also work for signage-style typography where a compact, forceful silhouette is more important than long-form readability.
The font projects a rugged, industrial tone with strong retro-tech and arcade signage associations. Its angular cuts and solid massing feel assertive and mechanical, leaning toward sci-fi UI, warning labels, and game-title energy rather than casual reading.
The design appears intended to deliver maximum visual punch through dense, block-built letterforms and a consistent system of chamfers and cutouts. It prioritizes a mechanical, futuristic voice and strong shape recognition in display sizes, evoking engineered lettering and retro digital aesthetics.
Distinctive notches and clipped joins create a consistent “constructed” motif across uppercase, lowercase, and numerals. Lowercase echoes the same hard-edged logic rather than traditional text proportions, making it feel more like a coordinated display companion than a separate text face.