Script Esrad 10 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: branding, posters, packaging, headlines, social media, retro, friendly, energetic, casual, playful, expressiveness, handmade feel, display impact, brand warmth, sign style, brushy, slanted, connected, rounded, looping.
A brisk, brush-leaning script with a consistent rightward slant and compact proportions. Strokes are smooth and rounded with mostly even thickness, softened terminals, and occasional wedge-like entries that suggest a single, confident pen or brush pass. Letterforms favor simple loops and tight counters, with lively connections and a slightly bouncy baseline rhythm that keeps words moving forward. Capitals are prominent and gestural, pairing broad curves with decisive diagonals for a strong initial presence.
Well-suited for short to medium display copy where personality is desired—logos, product packaging, café/restaurant materials, event posters, and social graphics. It can also work for pull quotes or headings in editorial layouts when paired with a quieter text face for contrast.
The overall tone is upbeat and personable, balancing a touch of vintage sign-painting flair with an easy, conversational feel. Its quick tempo and rounded shapes read as warm and approachable rather than formal, making it feel expressive without becoming ornate.
The design appears intended to deliver an energetic, hand-drawn signature feel with clear, repeatable forms that maintain a cohesive rhythm across both capitals and lowercase. It prioritizes momentum and friendliness over strict calligraphic complexity, aiming for an expressive display voice that remains broadly legible at headline sizes.
Spacing appears relatively tight, and the connected construction produces dense word images that work best when the setting isn’t overly small. Distinctive swashes are restrained; the design relies more on steady stroke flow and slant-driven momentum than on elaborate flourishes.