Sans Normal Gobur 5 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: ui text, app branding, packaging, posters, social media, friendly, casual, approachable, lively, modern, friendly voice, modern clarity, informal emphasis, smooth reading, rounded, soft, slanted, informal, humanist.
A slanted, rounded sans with soft terminals and gently modulated curves that keep the overall color even. The forms are compact and fairly narrow, with smooth bowls and open apertures that help maintain clarity in running text. Stroke endings tend to be subtly tapered or eased rather than blunt, giving the letters a fluid, handwritten-like rhythm while still reading as a constructed sans. Numerals follow the same rounded, slightly cursive logic, with clear distinctions and a cohesive, slightly bouncy texture across lines.
It works well for interface copy, dashboards, and product surfaces where a friendly, modern tone is desired, as well as for packaging and marketing headlines that benefit from a casual slanted emphasis. It can also serve in posters and social media graphics where quick readability and a warm personality are priorities.
The font conveys an easygoing, conversational tone—warm and personable rather than technical or formal. Its steady slant and rounded shapes create a sense of motion and friendliness, making it feel contemporary and informal without becoming overly playful.
The design appears intended to provide a personable italic voice with rounded, low-drama shapes—aiming for modern clarity while retaining an informal, human feel. It prioritizes smooth rhythm and approachable character for everyday communication and branding contexts.
The italic angle is consistent and gives lines a forward flow, while the rounded geometry keeps counters generous and prevents the texture from feeling tense. The design balances smooth curves with simple, legible structures, producing a clean but relaxed voice suited to short-to-medium reading lengths.