Sans Normal Fonup 10 is a very light, normal width, medium contrast, upright, normal x-height font.
Keywords: branding, editorial, headlines, packaging, ui labels, minimal, airy, modern, refined, quiet, modern refinement, minimal clarity, geometric neutrality, monoline, geometric, open counters, rounded terminals, large apertures.
A very thin, monoline sans with clean geometric construction and generous white space. Curves are drawn with smooth, near-circular bowls and open apertures, while straight strokes stay crisp and consistent. Terminals tend to be softly rounded, and joins are restrained, giving the lowercase a delicate, continuous rhythm; forms like the single-storey a and g emphasize simplicity and clarity. Overall proportions feel balanced and spacious, with light presence and careful spacing that keeps the texture even in longer text.
Best suited to branding and identity systems that need a minimal, premium voice, as well as editorial headlines and subheads where the fine stroke can be displayed at comfortable sizes. It also fits packaging, beauty/lifestyle applications, and lightweight UI labels where a clean, quiet texture is preferred over assertive emphasis.
The tone is understated and contemporary, leaning toward elegance through restraint rather than decoration. Its light stroke and open shapes create an airy, refined feel that reads as calm, precise, and design-forward.
The design appears intended to deliver a modern, geometric sans with a refined, ultra-clean surface and a light touch. It prioritizes smooth curves, open counters, and consistent stroke logic to produce an elegant, contemporary reading texture.
Round characters (O, C, G, e) appear notably smooth and circular, while diagonals (V, W, X, Y) are sharp and clean without adding visual weight. The numerals follow the same minimal logic with simple silhouettes and consistent stroke behavior.