Shadow Imsu 5 is a regular weight, narrow, very high contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, logos, packaging, retro, theatrical, playful, bold, vintage, built-in depth, display impact, vintage flair, signage look, outlined, inline, drop shadow, decorative, display.
A decorative serif with an outlined, hollowed interior and a consistent offset shadow that creates a crisp dimensional effect. Strokes are built from a strong outer contour with a thin inner counterline, giving the face a carved, sign-painter feel rather than a solid text color. Serifs are small and bracketed-to-wedge-like in places, and curves are round but taut, with sharp, clean joins and a generally compact footprint. The shadow is uniformly displaced and reads as a second contour along one side and the baseline, adding depth without soft edges.
Best suited for headlines, posters, menus, event graphics, and signage where the dimensional shadow can do visual work. It also fits logo and packaging applications that want a classic, outlined display look; for longer passages, the built-in outline and shadow can become visually busy at small sizes.
The overall tone is vintage and showy, evoking marquee lettering, classic packaging, and mid‑century storefront signage. The outline-plus-shadow construction feels theatrical and upbeat, with a confident, attention-grabbing presence that stays legible at display sizes.
The design appears intended to deliver instant depth and separation from the background through a built-in outline and offset shadow, producing a ready-made display effect without additional styling. It prioritizes personality and impact over neutrality, targeting attention-driven typography in branding and promotional contexts.
The shadow treatment is a primary design feature and remains consistent across caps, lowercase, and numerals, which helps the set feel cohesive. Numerals are similarly stylized with the same outlined build, making them well matched for headlines that mix text and numbers.