Sans Normal Idray 13 is a regular weight, narrow, low contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, quotes, casual, friendly, informal, handwritten, lively, handwritten feel, approachability, casual readability, modern simplicity, rounded, monoline, soft terminals, slanted, airy.
This typeface is a slanted, monoline sans with rounded construction and consistently soft stroke endings. Curves are smooth and open, with a light, even rhythm and modest apertures that keep counters clear. Proportions feel compact and slightly condensed overall, with a relatively low x-height compared to the capitals and ascenders, giving the lowercase a tidy, upright footprint despite the italic lean. Figures and capitals share the same simplified, rounded geometry, contributing to a cohesive, clean texture in text.
It works well for short-to-medium text where a personable, informal impression is desired—such as branding accents, packaging copy, posters, and social content. The consistent monoline strokes and open forms also make it suitable for headings, pull quotes, and display lines that benefit from a soft, handwritten feel.
The overall tone is approachable and casual, evoking quick, neat handwriting rather than formal typography. Its gentle curves and consistent stroke weight create a friendly, conversational voice that feels modern and relaxed.
The design appears intended to deliver a handwritten-like italic sans that stays legible and uniform while adding warmth and motion. It prioritizes smooth, rounded shapes and an easy reading rhythm over strict geometric precision or formal neutrality.
The italic angle is steady across letters and numerals, and the rounded terminals help maintain a smooth baseline flow in longer passages. The design avoids sharp corners and strong modulation, so it reads as clean and uncomplicated while still feeling human.