Sans Normal Budif 12 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, editorial, corporate, signage, presentations, clean, neutral, modern, friendly, utilitarian, versatility, clarity, neutrality, legibility, modernity, geometric, even, open, rounded, crisp.
This sans serif has clean, uniform strokes and smoothly rounded curves, with a balanced mix of circular bowls and straight-sided stems. Letterforms are built on clear geometry: round counters in C/O/Q and compact, well-contained bowls in B/P/R, paired with straightforward terminals and minimal modulation. The lowercase shows a double-storey a with a simple ear and a single-storey g, giving a familiar, contemporary texture. Overall spacing and proportions feel steady and unobtrusive, producing a consistent rhythm in both all-caps and mixed-case text.
It works well for interface text, product and brand communications, and general-purpose editorial layouts where neutrality and legibility are priorities. The even color and open forms also suit signage, instructions, and presentation typography, especially at small to medium sizes.
The tone is modern and matter-of-fact, with a calm neutrality that reads as practical and dependable. Soft curvature in the rounds keeps it from feeling cold, adding a mild friendliness while maintaining a professional, contemporary voice.
The design appears intended as a versatile everyday sans: geometric enough to feel current, but restrained and conventional in key forms to remain broadly readable and easy to pair with other typefaces.
Capitals present a crisp, structured silhouette with clear diagonals (A, V, W, X, Y) and an open, readable S. Numerals are simple and straightforward, with rounded 0/8 and a clean, unembellished 1, supporting clear identification in running text and UI contexts.