Sans Normal Borez 1 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Grovana' by Larin Type Co (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, branding, playful, friendly, retro, cartoon, approachable, approachability, attention, personality, display clarity, brand warmth, rounded, soft, chunky, bouncy, high-contrast terminals.
A rounded sans with heavy, monoline strokes and softened corners throughout. Curves dominate the construction, with circular counters and generous rounding at joins; straight segments end in subtly flared, wedge-like terminals that give strokes a lively finish. Proportions are compact and slightly bulbous, creating a buoyant rhythm in words, while spacing feels open enough to keep the dense strokes from clogging. Numerals and capitals follow the same rounded logic, producing a cohesive, highly graphic texture in display sizes.
Best suited to display typography such as headlines, posters, packaging, and brand marks that benefit from a friendly, energetic tone. It also fits editorial callouts, social graphics, and event materials where a warm, playful texture helps attract attention. In longer passages it will remain readable at larger text sizes, but its strongest impact is in short, bold statements.
The overall tone is upbeat and approachable, with a distinctly playful, slightly retro personality. The rounded forms and expressive terminals feel informal and welcoming, leaning toward a cartoon-friendly voice rather than a strictly utilitarian one. It reads as confident and bold in presence, but softened by its curves.
The design appears aimed at delivering a soft, approachable sans that stays highly legible while injecting personality through rounded geometry and expressive terminals. It prioritizes visual charm and punchy presence for attention-grabbing applications, while maintaining enough consistency to work across mixed-case settings and numerals.
Distinctive wedge-like stroke endings and softened interior corners are key identifying traits, adding motion and personality even in short words. The letterforms keep a consistent stroke weight, but the terminal shaping introduces subtle emphasis that makes headings feel animated and handcrafted without becoming script-like.