Sans Normal Nybir 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Oceanwide Pro' by California Type Foundry and 'TT Commons Classic' and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, playful, friendly, chunky, confident, retro, impact, approachability, modern retro, display clarity, brand voice, geometric, rounded, soft corners, compact counters, high impact.
A heavy, geometric sans with broad proportions and large, rounded forms. Curves are smooth and nearly circular, while joins and terminals are softened into subtle rounding rather than sharp cuts. Counters tend to be compact, giving letters a dense, solid texture; the lowercase shows single-storey forms with straightforward construction. The overall rhythm is even and blocky, with short-looking extenders relative to the strong, dominant bowls and stems.
Best suited to display roles where strong presence is needed—headlines, posters, packaging, and brand marks. It can also work for short UI labels or signage when a friendly, high-impact voice is desired, but its dense texture is most comfortable at larger sizes.
The tone reads friendly and assertive, combining a sturdy, poster-like weight with softened shapes that keep it approachable. Its roundness and compact counters lend a slightly retro, pop-forward feel rather than a technical or minimalist one.
Likely designed to deliver maximum impact with an approachable personality, using geometric round forms and softened terminals to balance boldness with warmth. The consistent, simplified construction suggests a focus on clarity and punch in display typography.
In text, the bold mass produces a tight, dark color that favors larger sizes. Round letters like O, Q, and G feel especially full, and the figures match the same sturdy, geometric logic for a cohesive headline palette.