Sans Normal Arbaj 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Hurme Geometric Sans 1 & 2' by Hurme, 'Centra No. 2' by Monotype, and 'Core Sans C' by S-Core (names referenced only for comparison).
Keywords: ui text, editorial, branding, signage, presentations, clean, modern, neutral, friendly, technical, clarity, versatility, modern utility, neutral voice, geometric, rounded, open apertures, crisp terminals, balanced proportions.
This sans shows a geometric skeleton with round, evenly drawn curves and straightforward, monolinear strokes. Counters are open and generously sized, with smooth joins and mostly clean, horizontal/vertical terminals that keep letterforms crisp. Uppercase shapes feel stable and constructed, while the lowercase maintains a clear, readable rhythm with simple bowls, tidy shoulders, and minimal modulation. Numerals are clear and contemporary, matching the overall evenness and calm spacing.
It performs well for interface labels, product and web typography, and general-purpose editorial text where an even, contemporary texture is desired. The clean geometry and open shapes also make it suitable for wayfinding and signage, as well as corporate materials and presentation graphics.
The tone is modern and neutral with a slightly friendly edge from the rounded forms and open counters. It reads as practical and calm rather than expressive, giving text a straightforward, contemporary voice suited to informational settings.
The design intent appears focused on a versatile, contemporary sans that prioritizes clarity and consistent rhythm. By relying on simple geometric construction and open internal spaces, it aims to stay legible and neutral across a wide range of everyday typographic applications.
Round characters like O/C/G/Q appear close to circular, reinforcing a geometric flavor. The overall texture in paragraphs is even and uncluttered, with consistent stroke endings and no decorative details competing with readability.