Sans Superellipse Jado 3 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, logos, packaging, sporty, retro, assertive, playful, industrial, high impact, brand voice, dynamic slant, distinct texture, compact fit, rounded, blocky, compact, slanted, ink-trap.
A heavy, rounded-rectangle display sans with a pronounced forward slant and tightly packed counters. Strokes are chunky and mostly monolinear, with softened corners and frequent notched cut-ins that act like ink traps, carving small wedges into joins and interior spaces. The overall silhouette favors squarish bowls and apertures, producing a compact, muscular texture with strong horizontal presence and consistent, geometric rhythm across caps and lowercase.
Best suited to display settings where impact matters: headlines, posters, event graphics, sports or fitness branding, and bold logo wordmarks. It also works well on packaging and merch where the compact shapes and distinctive notches can hold up at larger sizes and in high-contrast colorways.
The tone is bold and punchy, combining a retro athletic feel with a slightly mechanical, arcade-like flavor. Its slanted stance and chiseled interior notches add motion and attitude, making it read energetic, confident, and attention-seeking rather than understated.
The design appears aimed at delivering a compact, high-energy display voice built from rounded rectangular forms, with italic motion and engineered notches to keep interiors readable under heavy weight. It prioritizes branding punch and a distinctive texture over neutral text typography.
Counters are small and often squared-off, and several glyphs rely on distinctive internal cutouts that create a stamped or machined impression. The numerals match the blocky, rounded geometry and maintain strong uniformity for headline use, while the dense letterfit amplifies impact in short bursts of text.