Sans Other Aggu 2 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids branding, event flyers, playful, chunky, retro, cheerful, cartoony, display impact, playful branding, handcrafted feel, retro tone, blobby, soft, rounded, bulky, bouncy.
A heavy, soft-edged sans with compact, blocky proportions and subtly rounded corners throughout. Strokes are consistently thick with minimal contrast, and many joins and terminals are shaped with gentle curves and small notches that create a cut-paper, carved feel. Counters tend to be small and often circular, giving letters like O, P, Q, a, and e a punched-out look, while the overall rhythm remains lively due to slightly varied widths and irregular internal shaping. Figures are similarly stout and rounded, matching the alphabet’s dense, poster-like color on the page.
Best suited for display use where its mass and personality can lead: posters, big headlines, packaging, and branding that wants a fun, informal voice. It also works well for event flyers and playful editorial callouts, especially when set with generous tracking or ample line spacing.
The font reads as playful and approachable, with a whimsical, slightly retro personality. Its chunky silhouettes and punched counters evoke handcrafted signage and cartoon title lettering, creating a friendly, humorous tone rather than a formal or technical one.
The design appears intended to deliver maximum impact with a friendly, handcrafted sensibility—combining bold, simple forms with small carved-in quirks to keep large text engaging and memorable.
At text sizes the heavy weight and tight counters can make long passages feel dense, but in short bursts the distinctive notches and rounded geometry provide strong character and instant recognition. The design maintains consistent weight and a steady baseline, supporting clean setting despite its intentionally quirky details.