Print Ipma 3 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Aago' by Positype and 'Artico' by cretype (names referenced only for comparison).
Keywords: posters, packaging, headlines, social media, stickers, playful, casual, energetic, friendly, handmade, handmade feel, display impact, casual tone, youthful energy, friendly branding, brushy, rounded, bouncy, chunky, quirky.
A lively, brush-drawn italic with compact, chunky forms and softly rounded terminals. Strokes are low-contrast and slightly uneven in width, with visible wobble and occasional rough edges that reinforce a hand-rendered feel. Counters are generally open and generous, while joins and curves show a quick, confident motion. Overall proportions are condensed, with a consistent forward slant and a buoyant baseline rhythm that keeps the texture animated in text.
Works well for short-to-medium display settings such as posters, packaging callouts, product labels, and promotional headlines where an informal, hand-painted look helps create immediacy. It’s also suited to social graphics and playful branding moments that benefit from bold, friendly texture rather than typographic neutrality.
The font conveys an upbeat, informal tone that feels approachable and spontaneous. Its brisk slant and bouncy shapes suggest motion and enthusiasm, while the thick, friendly silhouettes keep it warm rather than aggressive. The hand-made irregularities add personality and a casual authenticity.
Likely designed to emulate quick brush lettering in an italicized, compact display style, prioritizing character and impact over strict regularity. The goal appears to be a casual, personable voice with strong presence and a handmade finish that stays legible in punchy lines of text.
Capitals read as punchy display forms with simplified structure, and lowercase maintains a steady, readable rhythm despite the energetic brush character. Numerals are stout and expressive, matching the letterforms’ rounded, slightly quirky construction. The overall color is dense and attention-grabbing, best used where texture and personality are desired.