Sans Normal Oglo 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Nexa' by Fontfabric, 'Cedora' by Lafontype, 'Nietos' by Melvastype, 'Gogh' by Type Forward, and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, contemporary, punchy, clean, display impact, approachable clarity, modern branding, rounded, geometric, sturdy, compact joints, open counters.
A heavy, rounded sans with broad proportions and smooth, geometric curves. Strokes are uniform and sturdy, with softened corners and round joins that keep the forms cohesive at large sizes. Counters are generally open and circular, and the lowercase shows simple, single-storey shapes (notably the a and g) that reinforce a clean, modern construction. The numerals and capitals maintain an even, blocky rhythm, with clear silhouettes and minimal internal detailing.
Best suited to display use where impact is needed—headlines, posters, brand marks, packaging, and large-format signage. It can also work for short UI labels or callouts when a strong, friendly voice is desired, though its weight and width make it less ideal for long, text-heavy passages.
The overall tone is bold and approachable, combining a strong, emphatic presence with friendly roundness. It reads as contemporary and practical rather than formal, projecting clarity and optimism in headlines and short statements.
The font appears designed to deliver a modern, geometric sans voice with maximum presence and readability at display sizes. Its rounded construction and simplified lowercase suggest an intention to feel approachable while remaining crisp and highly legible in bold typographic compositions.
The design emphasizes smooth curves and consistent weight, producing high visual impact and stable texture in dense settings. Curved terminals and rounded bowls help avoid harshness, while the wide set and large interior spaces keep the letterforms legible when scaled up.