Sans Normal Samew 10 is a light, very narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, signage, packaging, ui labels, minimal, retro, clean, quirky, airy, space-saving, clarity, modernity, friendly geometry, condensed, rounded, linear, tall, open.
This font is a tall, condensed sans with a consistent single-stroke feel and softly rounded corners. Curves are built from narrow ovals, giving bowls and counters a vertical, elongated profile, while terminals tend to be blunt and clean rather than tapered. Spacing is relatively open for such a narrow design, and the overall rhythm is even, with simple, constructed shapes and clear, uncluttered apertures across letters and numerals.
It works well for headlines, posters, and signage where a narrow footprint is useful and a light typographic color is desired. The clean construction also suits UI labels, infographics, and packaging copy that benefits from a tidy, vertically oriented voice.
The tone is spare and modern, with a slightly playful, retro-tech flavor created by the stretched proportions and tidy geometry. It feels calm and efficient, but not sterile—its rounded construction adds friendliness and a touch of idiosyncrasy in longer text.
The design appears intended to provide a space-saving, highly legible condensed sans with a friendly geometric character. Its consistent stroke behavior and elongated rounds suggest a focus on clear display typography that remains orderly and readable in short to medium lengths.
Uppercase forms read especially tall and columnar, and the lowercase maintains a similarly slim silhouette with straightforward, single-storey-style simplicity where applicable. Numerals match the same narrow, rounded construction, supporting consistent color in mixed alphanumeric settings.