Serif Normal Lemay 1 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Alkes' by Fontfabric, 'Kiperman' by Harbor Type, 'Askan' by Hoftype, 'Mediator Serif' by ParaType, and 'Portada' by TypeTogether (names referenced only for comparison).
Keywords: book text, editorial, headlines, branding, packaging, traditional, confident, authoritative, scholarly, text clarity, editorial tone, classic appeal, strong presence, bracketed, oldstyle, robust, ink-trap feel, bookish.
A sturdy serif with bracketed terminals, rounded transitions, and a robust, print-forward color. Strokes show moderate modulation with softened joins and slightly bulbous or cupped serifs that read as carved rather than sharp. Proportions are compact and steady, with a relatively large x-height for a conventional text serif and ample counters in letters like a, e, and s. The lowercase shows an oldstyle lean in construction (double-storey a, ear on g, and a gently curving f), while capitals are broad and stable with strong horizontals and a slightly condensed rhythm in some letters.
Well-suited to book typography, long-form editorial settings, and institutional communications where a classic serif texture is desired. The weight and strong serifs also make it effective for headlines, pull quotes, and brand applications that need a traditional but assertive presence.
The overall tone is classic and dependable, with a distinctly editorial voice that suggests books, institutions, and established brands. Its heavier presence adds confidence and gravitas, giving text a firm, authoritative texture without feeling brittle or overly formal.
The design appears intended as a conventional, highly legible serif for reading and editorial environments, emphasizing sturdy forms, comfortable counters, and a confident page color. It balances traditional detailing with enough weight to hold up in display sizes and impactful typographic hierarchies.
The numerals are sturdy and readable, with clear differentiation and consistent serif treatment that matches the letters. In continuous text, the font maintains a dark, even typographic color and a measured cadence, favoring clarity and weight over delicacy.