Sans Normal Duboz 3 is a light, wide, monoline, upright, normal x-height font.
Keywords: ui, branding, headlines, signage, packaging, clean, modern, friendly, minimal, neutral, clarity, versatility, modernity, simplicity, neutrality, geometric, open, rounded, airy, crisp.
This typeface is a clean sans with a geometric construction and a consistent stroke presence. Curves are smooth and largely circular, while straight strokes terminate with clean, unbracketed ends. Proportions feel generously spaced with open counters and a calm, even rhythm across words. Uppercase forms are straightforward and balanced, and the lowercase shows simple, readable structures (single-storey a and g) that keep texture uncluttered. Numerals follow the same restrained geometry, with clear bowls and open apertures that remain legible in running text.
It suits interface typography, product branding, and editorial headlines where a clean, contemporary voice is needed. The open forms and straightforward shapes also work well for signage and packaging, especially when clarity at a distance and a neutral-modern feel are priorities.
The overall tone is contemporary and approachable, with a minimal, unshowy character. Its rounded geometry and open shapes make it feel friendly and accessible rather than technical or severe, while still reading as crisp and professional.
The font appears intended as a versatile, general-purpose geometric sans: simple forms, open counters, and an even rhythm aimed at clear communication. Its design choices suggest a focus on modern readability and a friendly neutrality that can adapt across many visual systems.
The design maintains a steady baseline and consistent letterfit, producing a smooth text color at display-to-subheadline sizes. Round letters (O, C, G, e) are especially prominent in defining the visual identity, giving the font a soft geometric flavor without decorative quirks.