Script Fumig 7 is a very bold, normal width, medium contrast, italic, short x-height font.
Keywords: headlines, logos, packaging, posters, signage, playful, retro, friendly, casual, confident, expressiveness, hand-lettered feel, display impact, approachability, rounded, brushed, bouncy, connected, soft terminals.
A heavy, brush-like script with a consistent rightward slant and mostly connected lowercase forms. Strokes are full and rounded with soft, bulbous terminals and occasional tapered joins, creating a lively handwritten rhythm. Letterforms lean on broad curves and looped entries/exits, with compact counters that stay open enough to read at display sizes. Spacing appears naturally uneven in a handwriting-like way, and the figures follow the same rounded, brush-formed construction for a cohesive texture.
Best suited to short, bold statements such as headlines, branding marks, packaging callouts, posters, and storefront-style signage. It also works well for invitations, labels, and social graphics where a friendly, expressive script is desired and the text can be set large enough to preserve the counters.
The overall tone feels warm and outgoing, with a bouncy, mid-century-inspired charm. Its thick, rounded strokes and flowing connections suggest informality and approachability while still reading as intentionally stylized rather than rough or rustic.
The design appears intended to deliver a bold, brush-script voice that reads quickly while projecting personality. Its connected structure and rounded terminals aim to mimic confident hand lettering, balancing decorative capitals with more regular, rhythmic lowercase for usable display typography.
Capitals show prominent swashes and looped structures that add personality and visual momentum at the start of words. The heaviest areas occur at curves and joins, giving the text a painted feel; in dense settings the weight can make internal spaces tighten, so it benefits from generous size and breathing room.