Sans Superellipse Ogdid 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hanley Pro' by District 62 Studio, 'Mercurial' by Grype, 'Bari Sans' by JCFonts, 'Certo Sans' by Monotype, 'Sans Beam' by Stawix, 'Metral' by The Northern Block, and 'Obvia Wide' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, industrial, technical, robust, modern, utilitarian, impact, clarity, durability, modernization, geometric, rounded corners, squared curves, compact, sturdy.
A heavy, geometric sans with squared-off curves and rounded corners, giving many bowls a superelliptical, rounded-rectangle feel. Strokes are uniform and dense, with tight interior counters that emphasize a compact, blocky silhouette. Terminals are clean and blunt, and joins are crisp, producing strong, stable letterforms with minimal modulation. Numerals follow the same sturdy construction, with broad horizontal strokes and softly rounded outer corners for a cohesive set.
Best suited to display roles where strong presence and high impact are needed, such as headlines, posters, logos, packaging, and wayfinding-style signage. It also works well for short UI labels or badges when you want a compact, durable voice, though longer text will benefit from generous size and spacing.
The overall tone is pragmatic and assertive, with an industrial, machine-made flavor. The rounded-rectangle geometry keeps it friendly enough for contemporary branding while still reading as technical and no-nonsense.
The design appears intended to blend geometric clarity with softened corners, delivering a contemporary sans that feels engineered and dependable rather than delicate. Its rounded-rectangle construction suggests a focus on punchy legibility and a distinctive, modern texture in display settings.
At larger sizes the distinctive squared curvature becomes a defining texture, while at smaller sizes the tight counters and heavy mass can make forms feel dense. The rhythm is even and controlled, and the consistent corner rounding creates a unified, engineered look across letters and figures.