Sans Contrasted Udma 7 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, book covers, branding, vintage, quirky, theatrical, storybook, festive, expressive display, retro flavor, handcrafted feel, headline impact, flared terminals, soft curves, wedge joins, compact counters, lively rhythm.
A dark, display-oriented face with pronounced stroke modulation and a slightly calligraphic skeleton. Strokes swell through curves and taper into subtle flared terminals, producing wedge-like endings rather than crisp serifs. The proportions feel intentionally irregular across glyphs, with compact counters, rounded bowls, and occasional angled joins that create a dynamic, hand-shaped rhythm. Numerals echo the same sculpted contrast and flared finishing, keeping the set visually cohesive at larger sizes.
Best suited to headlines, posters, packaging, and brand marks where its sculpted contrast and flared terminals can be appreciated. It can also work for book covers, event graphics, and short editorial pull-quotes when set with generous size and spacing.
The overall tone is playful and theatrical, with a vintage, poster-like charm. Its lively modulation and flared endings suggest a handcrafted sensibility that reads as expressive rather than utilitarian, lending a slightly whimsical, storybook personality.
The design appears intended to deliver an expressive, vintage-leaning display voice that feels crafted and distinctive. Its contrast and flared finishing prioritize personality and silhouette impact, aiming to stand out in titles and identity-driven typography.
The texture is dense and attention-grabbing, with strong silhouettes and noticeable internal shaping in letters like a, e, g, and s. In running text it maintains a rhythmic bounce, but the pronounced modulation and tight counters favor headline use over extended small-size reading.