Slab Contrasted Ihvy 10 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Macklin' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, event promo, retro, sporty, confident, friendly, expressive, impact, nostalgia, energy, brand voice, display readability, soft corners, bracketed, chunky, bouncy, display.
A heavy, right-leaning slab serif with broad proportions and chunky, bracketed terminals. Strokes show clear contrast, with weight concentrated in the main stems and thick, blocky serifs that read as integrated wedges rather than hairline details. Curves are generously rounded and counters are open, giving the face a buoyant rhythm even at bold sizes. The italic angle and swelling joins create a lively, somewhat calligraphic flow while keeping an overall sturdy, poster-ready silhouette.
This font is best suited to display work such as headlines, posters, packaging callouts, and branding that needs a bold, kinetic voice. It also fits well in sports-leaning identities and event promotions where the italic slant can imply speed and enthusiasm. For longer passages, it works most comfortably in short bursts—subheads, pull quotes, and prominent labels—where its strong texture stays readable.
The overall tone feels retro and energetic, mixing a collegiate/sports headline attitude with a warm, approachable softness in the curves. Its strong slabbiness and jaunty slant add confidence and momentum, making it feel extroverted and attention-seeking without becoming sharp or aggressive.
The design appears intended to deliver maximum impact with a nostalgic slab-serif flavor, combining sturdy, block-like serifs with a lively italic gesture. Its softened corners and bouncy curves suggest a deliberate balance between toughness and friendliness for attention-grabbing, characterful typography.
Capital forms feel stable and emphatic, while the lowercase introduces more bounce through rounded bowls and looping joins; together they create a distinctive texture in mixed-case settings. Numerals appear equally bold and stylized, suited to short, high-impact strings where personality matters as much as clarity.