Sans Normal Ollab 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'FF Clan' by FontFont, 'Muller' by Fontfabric, 'Hoxton North' by The Northern Block, and 'Robusta' by Tilde (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, confident, friendly, contemporary, straightforward, utilitarian, impact, clarity, modernity, versatility, solidity, geometric, rounded, blocky, compact, robust.
A heavy, geometric sans with compact proportions and rounded-but-firm curves. Strokes are consistently thick with minimal modulation, giving a sturdy, even color in text. Counters are relatively small and apertures are fairly closed, while joins and terminals read as clean and blunt rather than calligraphic. The overall rhythm is steady and dense, with simple, highly regular shapes that maintain clarity at display sizes.
Best suited to headlines, posters, labels, and other situations where strong emphasis and quick recognition are needed. It can work for short UI labels and navigation when sizes and spacing are adjusted for the dense texture, but it is most effective in display and branding contexts where its solid, compact shapes can lead.
The font conveys a confident, no-nonsense tone with a friendly edge from its rounded geometry. It feels contemporary and practical—more about impact and legibility than elegance—making it read as dependable and direct.
Likely designed as a modern workhorse display sans that prioritizes bold presence and straightforward letterforms. The geometric construction and restrained detailing suggest an intention to stay versatile and highly legible while delivering a strong, contemporary voice.
Uppercase forms lean toward wide, stable silhouettes, and the numerals share the same chunky, geometric construction for consistent emphasis. In paragraphs, the weight produces strong presence and a dark texture, so generous spacing and sizing help keep longer passages comfortable.