Sans Faceted Etju 2 is a very bold, narrow, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, apparel graphics, packaging, sporty, industrial, action, tactical, retro, impact, speed, branding, ruggedness, modernization, faceted, angular, blocky, compressed, slanted.
A heavy, condensed sans with a consistent forward slant and crisp, faceted construction. Curves are largely replaced by clipped corners and planar cuts, producing octagonal counters in rounds like O/0 and sharp joints throughout. Strokes are monolinear and robust, with tight apertures and compact interior space that keeps the silhouette dense and punchy. Uppercase forms are squared and emphatic, while lowercase echoes the same angular logic with simplified, sturdy shapes and a straightforward, utilitarian rhythm. Numerals follow the same cut-corner geometry for a cohesive, sign-like texture.
Best suited to short, bold applications such as headlines, posters, sports identities, team marks, apparel graphics, and packaging where dense letterforms and angular detailing add presence. It can also work for labels and UI callouts when used sparingly and at sizes that preserve counter clarity.
The overall tone is assertive and high-impact, reading as energetic and performance-driven. Its angled, chiseled shapes suggest speed, toughness, and a slightly retro display attitude reminiscent of athletic branding and industrial labeling.
Likely designed to deliver a compact, forceful display voice by combining a condensed stance with an italicized forward lean and distinctive faceted geometry. The repeated cut-corner motif appears intended to replace traditional curves with a hard-edged, engineered aesthetic that remains consistent across letters and figures.
The faceting creates strong directional highlights and a mechanical feel, especially in diagonals and terminals. Because counters are relatively tight and the weight is substantial, the face favors larger sizes where the cut corners and inner shapes remain clearly legible.