Script Pamah 2 is a bold, normal width, medium contrast, italic, very short x-height font.
Keywords: branding, packaging, posters, headlines, invites, playful, retro, friendly, whimsical, expressive, hand-lettered feel, display impact, approachable charm, decorative capitals, brushy, rounded, bouncy, casual, high-contrast strokes.
A lively brush-pen script with a forward slant and rounded, ink-rich strokes. Letterforms show a bouncy baseline rhythm, soft terminals, and occasional tapered entry/exit strokes that suggest quick, confident handwriting. Capitals are large and decorative with prominent swashes and looped forms, while lowercase is more compact and simplified, creating a clear hierarchy in mixed-case settings. Spacing is open and the stroke joins are smooth, with some deliberate irregularity that keeps the texture organic rather than mechanical.
Well-suited for short, expressive text such as logos, brand marks, packaging callouts, posters, and social media headlines. It also works nicely for invitations, greeting cards, and café or boutique-style signage where a handcrafted tone is desired. For best clarity, use it in larger sizes and avoid long paragraphs of small text.
The overall tone feels upbeat and personable, like hand-lettered signage or a cheerful note. Its swashy capitals and buoyant movement give it a slightly nostalgic, mid-century display energy while staying approachable and informal. The texture reads warm and human, emphasizing charm over precision.
Designed to emulate fluid brush lettering with a balance of legibility and personality. The prominent, flourished capitals and simpler lowercase suggest an intention to provide visual sparkle in titles while keeping everyday words readable. Overall, it aims to deliver a friendly, hand-made signature look for display typography.
The font’s character is strongest at display sizes where the rounded counters, swash details, and brush modulation remain clear. Numerals match the handwritten feel with curved, friendly shapes, and punctuation integrates cleanly without breaking the script rhythm.