Sans Normal Wibav 4 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'BLT Heirloom' by Black Lab Type, 'JT Douro Sans' by JAM Type Design, and 'Blacker Sans Pro' by Zetafonts (names referenced only for comparison).
Keywords: posters, packaging, headlines, branding, signage, friendly, handmade, playful, casual, rustic, handmade feel, approachability, informal tone, display impact, rounded, soft corners, organic, inked, textured.
A heavy, rounded sans with an intentionally uneven, hand-rendered finish. Strokes are thick and slightly wobbly, with subtly blunted terminals and gentle swelling that suggests marker or brush pressure. Curves are broadly circular and open, while straight strokes show small irregularities that create a lively rhythm. Proportions are comfortable and readable, with a compact feel in the bowls and a generally sturdy stance across both cases and figures.
Best suited for short to medium-length text where personality is desired: posters, product packaging, café or retail signage, and brand headlines. It also works well for pull quotes and playful interface headers, especially when a handcrafted, approachable voice is the goal.
The overall tone is warm and approachable, with a casual, handmade character. Its slight roughness reads as human and informal rather than technical, giving it a playful, rustic energy that feels at home in personable, everyday messaging.
The design appears intended to deliver a bold, friendly voice with handcrafted imperfections, combining simple rounded construction with an inked texture to create warmth and individuality in display settings.
Uppercase forms carry a friendly, rounded geometry, while lowercase maintains clear shapes with a simple, single-storey feel where applicable. The numerals match the same soft, inked personality, with curved figures that emphasize charm over strict precision.