Sans Normal Lalom 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Moucha' by Vibrant Types (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, assertive, sporty, energetic, modern, playful, impact, momentum, modernity, approachability, clarity, slanted, rounded, chunky, compact, punchy.
A heavy, slanted sans with thick, low-contrast strokes and rounded, softly squared terminals. The letterforms lean consistently forward, with broad curves in C/G/O and sturdy verticals that keep counters open despite the weight. Geometry feels built from circles and simple arcs, while joins and diagonals (K, R, V, W, X) are clean and blunt rather than sharp. Lowercase is compact with a single-storey a and g, short ascenders/descenders relative to the cap height, and a generally tight, muscular rhythm. Figures are robust and straightforward, with a rounded 0 and wide, stable bowls in 6/8/9.
This font is well suited to headlines, posters, and prominent display settings where strong emphasis is needed. It can work effectively in branding and packaging, especially for energetic or sport-adjacent identities, and for short bursts of editorial or promotional copy where the italic slant adds momentum.
The overall tone is bold and forward-moving, reading as energetic and confident. Its chunky, rounded construction keeps the mood friendly rather than severe, giving it a sporty, headline-driven character with a contemporary edge.
The design appears intended to deliver maximum impact with a smooth, geometric sans structure and a consistent forward slant. It prioritizes bold presence, quick recognition, and a friendly modern texture over neutrality or text-centric refinement.
Spacing appears even and built for impact at larger sizes, with shapes that favor clarity and mass over fine detailing. The slant and heavy weight create strong directional emphasis, making lines of text feel fast and emphatic.